Superette

Auckland, New Zealand

3.3

Closed now

3 reviews

Contacts

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Telephone:
+64 9-360 2360
Website:
www.superette.co.nz
Address:
282 Ponsonby Road, Auckland, New Zealand, 1011
Ponsonby
Nearby public transportation stops & stations:
160 ftTole Street
280 ftO'Neill Street
350 ftCowan Street
Categories:
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Bussiness info

Accepted Cards
Credit, Debit
Parking
Street
Wheelchair Accessible
Yes

Today

Today 10:00 am – 5:00 pm
Closed now
Local time (Auckland) 10:53 PM Saturday, June 14, 2025

Business hours

Monday 9:30 am – 5:30 pm
Tuesday 9:30 am – 5:30 pm
Wednesday 9:30 am – 5:30 pm
Thursday 9:30 am – 5:30 pm
Friday 9:30 am – 5:30 pm
Saturday 10:00 am – 5:00 pm
Sunday 10:00 am – 5:00 pm

Description

Specialties

Superette offers an extensive and expertly curated selection of fashion and lifestyle offerings available at your fingertips.

Superette is a trove of objects to desire — limited edition books, home wares, candles, furniture and art are just some of the treasures that sit alongside the covetable clothes and accessories.

Superette represents over 80 brands which include internationally renowned names such as camilla and marc, Deadly Ponies, Ksubi, sass & bide, Lover, Stolen Girlfriends Club, Nudie, Shakuhachi, Bassike and many more.

History

Established in 2001.

From its inception in 2001, Superette has established itself as one of New Zealand’s leading fashion destinations.

A constantly changing mecca of sought-​after and unique products and fashion, Superette epitomises all things desirable, stylish and unique.

Superette now encompasses two retail outlets in Auckland (Ponsonby Road, Auckland and Nuffield St, Newmarket) and one in Wellington (Victoria Street, Wellington CBD) alongside a rapidly growing online store.

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3 reviews of Superette

No registration required
Place rating: 3
Auckland, New Zealand
As Jess said. this is a classic «cool kids» kinda place. I always drool when I wonder around here. At the beautiful clothes, the AMAZING selection of jewelry, the shoes, accessories and the scrumptious scent of the candles. It’s the kind of place you want to avoid if you’re on a tight budget because you will find something worth buying. And it will probably not be cheap.
That said, it is great to have a place with such a collection of different things that are all amazing. I wish I could afford the marvelous things inside! 100% worth having a nosy around… and I dare you not to find something you want to buy!
Place rating: 4
Auckland, New Zealand
Superette is that kind of store you buy from when you visit a different country. It’s full of really cool designer labels and funky accessories. And yep, it’s pretttyyy expensive.
I often pop into Superette when i’m in the area, but rarely leave with anything. This is not to say there aren’t heaps of awesome things, and i do find myself handling the clothes like they are faberge eggs, but I just can’t afford most of it.
With labels like Sass and Bide, Bassike, Stolen Girlfriends Club and Shakuhachi, it;s a great place to find something cool and quirky for a special event. The service is friendly and amazingly dressed (go figure), and keen to help out. The store is crisp and fresh with the emphasis placed clearly on the clothes, and it should be.
A good place to visit, even if it is just to marvel and the beauties.
Place rating: 3
Auckland, New Zealand
If you want to dress like the rest of the cool kids in Auckland, there’s a high chance you’ll be shopping at Superette.
Superette has been in our lives since 2001, now with stores in both Newmarket and Ponsonby. Stylish and boutique fashion labels such as camilla and marc, Ksubi, sass & bide, Lover, Stolen Girlfriends Club, Nudie, Shakuhachi, Bassike and many more all find a home in Superette. They have a great range of designer jewellery and other homewares/​gifts such as Archipelago candles (smell divine).