Fifi Wilson

Specialties

Fifi Wilson, is an independent designer fashion clothing boutique that packs a punch. Filled with an edgy mix of clothing and accessories from all over the globe. Stocks medium to high end designer fashion labels such as Milly, Bella freud, Maison Scotch, Marc by Marc Jacobs, Project D ‘Tabbi Somerset webb and Dannii Minogues label’ all at affordable prices and can give you one to one personal styling advice in store. With shops in both London and Edinburgh Fifi Wilson has become a favourite with celebrities and hardworking women looking for something different. Our full list of designers can be found online at www​.fifi​wil​son​.com

A comprehensive but eclectic selection from an exclusive range of designers that can be juggled to work both professionally and personally.

Sarah Doukas ’ Head of Storm modelling agency ‘

This is a rare place. The selections are exactly what I love and don’t see anywhere else. Chic, womanly and sexy! Yes, it is definitely ’ Jeanne Marine ’

History

Established in 2003.

In 2003 Former Actress Fiona Lovett decided to set up business by opening her first boutique in Clapham and re-​mortgaged her house to fund the business.

Within three years Fifi established three successful London boutiques with an online business, which she runs with her partner Jason including Covent Garden and Chelsea Green. By 2010 Fifi decided to go back to her roots and open another boutique in her hometown Edinburgh, situated in the heart of Bruntsfield. This Shop is now a thriving part of the community.

Meet the Business Owner

Fifi W.

Business Owner

Running FiFi Wilson I am always ridiculously busy and so when someone runs in the door of one of our London boutiques saying that they have ten minutes to find an outfit, I’m with them all the way! We specialise in finding different, well made, well priced pieces that you’re not going to see everyone else in. Many of our customers have been coming to us for years and frequently tell us that when they wear clothes from our stores they constantly get asked where it’s from. They also tell us that our clothes get so many wears, they literally wear them out. It is this feedback on the shop floor that drives us to see as many collections as possible during buying season, enabling us to choose only the very best pieces from each designer.

We love clothes that are effortlessly cool and instantly make you feel better, no matter what kind of day you’re having or is ahead of you. Hopefully, we can now do the same for those further afield. Although in our online shop we cannot be on hand to advise