i went here yesterday on the hunt for a new nail varnish and for once was successful. The girls there are super helpful and really friendly. They also all seem to use the products and know a lot about them which is encouraging. I went for an amazing navy blue nail varnish that is so glossy and really good quality. It was £11 but i think it worth it for such a unique colour and high quality. Also they are positioned next to MAC and seem much better and fresher in comparison. Although they are exclusively sold in Selfridges at the moment I’d say they’re going to be everywhere in the next few years. I love Illamasqua, especially trying to pronounce the name!