Pyramid Public Relations

Specialties

Our focus is strategic planning, public relations and the implementation of social media as an additional vehicle to reach your audience.

We know you have no idea of where to begin in the process of implementing social media into your current marketing plans — so we provide that service for you. We’re more than just Facebook and Twitter!

History

Established in 2010.

The combined 10+ years of PR experience of principals Ericka Alston and Dora Carroll has afforded the firm the opportunity to work with clients from virtually every market sector, including tourism, retail, hospitality and architecture.

A firm specializing in the fundamentals of its tagline: The Broader Your Base ~ The Stronger Your Foundation. Pyramid’s primary focus is broadening the audience and customer base of start-​ups, small to mid-​sized companies, practices, personalities/​professionals, and non-​profit organizations. Media relations and creating strategic public relations execution plans (PREP) have been the backbone of Pyramid PR’s success in the communications industry.

As the way we communicate evolves, Pyramid PR is diligent about including social media as a component of an organization’s overall marketing strategy and attempts to educate those who believe that simply incorporating particular social media outlets is the best plan.

Meet the Business Owner

Ericka Alston L.

Business Owner

Prior to launching Pyramid PR, Ericka was the director of public relations for a Baltimore-​based marketing and public relations firm.

She was also the public relations manager for one of the country’s oldest family owned department stores and responsible for the public relations initiatives of 115 regional locations.

Ericka has also served as the media relations specialist for the organization responsible for promoting Baltimore as a travel destination, and her career began as the marketing coordinator for a developer widely recognized for changing the skyline of the city of Baltimore.

Having been a panelist on many social media workshops and seminars, Ericka provides a perspective from a public relations platform. Participants walk away energized and prepared to implement social media into their existing marketing initiatives.

Ericka is a member of the Live Baltimore Board of Directors and the GEDCO Leadership Development Committee.