Running Lab

Specialties

Voted one of the 50 best running stores in 2012, the store has one main goal in mind: to have running form at the very top of its priority for all runners. We feel the days of just measuring someone’s feet, watching them walk and looking at the wear pattern of an old pair of shoes only tell a tenth of the story for guests in our store. There is a revolution going on in running right now and the testimonials of habitually injured runners that are now running pain free from a quick change in running form have never been greater and more plentiful.

History

Established in 2011.

Opened on July 2^nd, 2011. Changed name from Elite Fee to Running Lab in Jan 2013

Meet the Business Owner

Ken L.

Business Owner

Ken Larscheid, owner of The Running Lab, has been involved in the athletic shoe industry for 11 years in many different facets. Ken started out working at Dicks Sporting Goods for 2 years and quickly realized his passion for running shoes needed to take him further. He moved on to manage two different New Balance concept stores in Wisconsin and Illinois, learning the basics of buying, management, and more precise shoe-​fitting utilizing widths and common practices found in traditional sit and fit stores.

In 2005, Ken decided to pursue a sales position with New Balance in their running division. Here Ken was able to talk to many store owners and learn more about the inner workings of buying and product that would ultimately help him with his most current venture. In 2011 he opened Running Lab.