New Generation RV

Specialties

We are an RV dealership specializing in RV sales, service, rental, storage, financing, parts & accessory store and more. We have the lowest sale prices in the area and would love to earn your business and have you part of our New Generation RV family. We are located on Hwy. 50 just 6 miles east of resort town Lake Geneva, WI, and on the web at www​.new​genrv​.com.

Our Mission Statement:

New Generation RV is committed to offering unbeatable value in RV sales and service. By operating with integrity and surrounding ourselves with positive, trustworthy individuals, we will provide safe, dependable products, backed by our support and desire to give greater value than the price our customers pay. We do this to honor God and to enhance the quality of life for our employees, our families and our customers.

«Great people make great business»

History

Established in 2010.

Mark Merkling, owner, has been in the RV industry for over 23 years. He has a great staff of 7 dedicated employees who have a combined 50+ years of experience in the RV and marine industry. Mark decided to start his own dealership to give customers something different~a fun, relaxed way to purchase the RV of their dream! New Generation RV offers new and pre-​owned towables from used fold-​down campers all the way up to high end fifth wheels. The inventory is unlocked every day so you can come visit and experience a no-​pressure atmosphere.

Meet the Business Owner

Mark M.

Business Owner

Our Mission Statement:

New Generation RV is committed to offering unbeatable value in RV sales and service. By operating with integrity and surrounding ourselves with positive, trustworthy individuals, we will provide safe, dependable products, backed by our support and desire to give greater value than the price our customers pay. We do this to honor God and to enhance the quality of life for our employees, our families and our customers.

«Great people make great business»