HGX Creative

Specialties

HGX Creative is a one-​of-​a-​kind hybrid promotional marketing agency providing tangible products, creative services and integrated, cross-​media solutions that focus on stimulating brand awareness, trial, purchase and loyalty.

History

Established in 2001.

When other girls her age were playing with Barbies, Debbie spent her free time after school assisting her father with ad paste-​up and overlays while listening to her grandfather chat up clients. As founders of Elgin Advertising, the two men created many memorable ad campaigns — and one future marketing entrepreneur. Fast forward many years and a company later, and HGX Creative was born, with the notion that, yes, Mr. Gekko, greed can be good. Debbie has learned it’s fun to create things people will want to engage with, use, pass on or pass down. «People will stand in a long line at a tradeshow to get a cool giveaway, but won’t do that for a brochure. BUT, if you can get them to wait for the giveaway, you can also get that collateral in their hands. We find ways to do both, because we tap in to that incredibly powerful emotion — greed. We get people to ACT on their inner voice that says, ‘I love that, I want that, I have to have that, what do I need to do to get that?’

Meet the Business Owner

Debbie N.

Business Owner

Debbie personifies creativity and pride of service. With more than 20 years’ of experience building award-​winning marketing campaigns for clients ranging from high-​tech to foodservice to social advocacy, she understands that each brand has its own personality and that every project must be approached uniquely. Debbie’s skills have enabled her to build a team with the unique ability to take a conversation, turn it into a concept and then blow it out of the water — putting her in the enviable position of having dedicated clients who stay with her for decades.