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Specialties
First Direct Lending, LLC («First Direct») is a second generation privately held direct lender, originating prime and non-prime loans out of its new, ultra-modern headquarters in Irvine, CA. Our unique origination process, expansive product selection and a culture built around helping more customers, make First Direct Lending the premier choice for customers looking for a mortgage.
First Direct is a forward thinking company prepared to lead in a rapidly changing mortgage landscape. The company uses new and efficient technologies to further streamline the loan process and improve the customer experience. First Direct is built to operate in the new regulatory environment and continue the founders’ history of a commitment to responsible lending.