Swoon Collection

Came in with a friend just to pick up an item she had on hold. The staff/​sales person was such a sweet, easy person to talk to. Tons of cool clothes and accessories– great modern, fun, and stylish trends. Loved this place!!!

My mom and I happened to notice an adorable dress outside Swoon and we just had to go inside and check it out. We absolutely loved this store. The pieces they carried seemed to be carefully picked, because all of their clothes could easily be worn together to make really cute outfits. They did not have a gigantic selection, but everything they did have was fabulous. If you are looking for a night time outfit, daytime cozy sweater, or relaxed day dress, they have it at Swoon. Additionally, their prices are on point. I was surprised at how reasonable the prices were for La Jolla! I managed to snag a tight turtleneck/​sleeveless striped dress… not something I would normally wear but the lovely sales lady talked me into it! I am so pumped to bring it back to Philly and show off my new duds! I will be back the next time I am in La Jolla!

This is one of the best boutiques in all of California! Amazing décor inside and the clothes are so adorable. Fashionable, comfortable and priced right. Well done!!! Not to mention I love Kate, she’s incredible!

Look no further! This boutique is great! As a La Jolla local, I am very familiar with the stores around and nothing compares to Swoon. Go there and tell Jamie that Kelly sent you. She will pick out outfits that fit your style. I highly recommend this place!

This is a fantastic store! The clothes are such good quality and amazing prices. They also have fantastic jewelry.