944 Magazine

Always hip and up to the date news and info taking place in Vegas.

In a sea of magazines featuring with bikini-​clad women, postcard perfect resort photos or super trendy club interiors, 944 stands out with its austere, completely pink cover. Unfamiliar with the magazine, I don’t know if the particular issue (July ’07) I have is an exception to the rule because it is their 2 year, «Two Going on Awesome» edition.
Fans of bikini-​clad women, postcard perfect resort photos or super trendy club interiors need not worry, though — The magazine delivers all of that + a plethora of who’s who photos & where. You’ll know which parties to hit & what to expect.
For those interested in other delights, 944 also covers shows like Picasso’s Ceramics at Bellagio’s Gallery of Fine Art. «Tech Toys» introduces us to Techno Source’s new audio & light-​enhanced Rubik’s Revolution Cube.
The secret to their success: Their «editorial has stayed tighter than an 18-​year old gymnast.» — Letter from the publisher

The articles are short, yet informative. Plenty of glossy photos. Plenty of glossy advertisements, too, but I’ll forgive them because everyone has to make a living somehow. Besides, how else would I learn that Jaime Pressly will be celebrating her birthday inside the Pussycat Dolls Lounge at Pure Nightclub in Caesars Palace? July 27^th — Mark your calendars.
My one question — Why the redundant labeling in «Everyday Masterpieces»? The text box already identifies the objects in the photos & the overall composition of the page is ruined. I didn’t care for the layout in «Slippery When Wet», either. Some of the text positioning is awkward. In contrast, the concept & execution of «We All Scream for Ice Cream» was flawless. Ditto for «Building Blocks».
Although 944 is heavy-​handed with the usual, stereotypical Vegas material, it does manage to offer more. It’s very: Bikinis, Babes, Beer… Books & Beyond! Thankfully, the talented staff manages to tie it altogether in an entertaining & quick read that is not simply a mishmashed mess.