Back2Basics

Specialties

* Wordpress website customization, optimization, and security maintenance.

* Content marketing and blogging

* Social media branding and engagement consultation

* Digital asset management: website, social, domain registrar & DNS, etc.

* Facebook, Twitter, LinkedIn, Google+ Instagram, Pinterest, YouTube, MailChimp

* Google MyBusiness & Bing for Business

* Content Optimization for Web/​Blog posts or page content

* Online reputation management

* Digital graphic design

* Photo enhancement or cleanup

* Digital slide presentations & publication

* Social marketing & email campaigns

* Website audit and SEO consultations

* Google Analytics & Google Webmaster Tools integration

* Project Management and Digital Asset Management Services on retainer

History

Established in 2015.

Back2Basics was started out of a necessity to help fill the gaps between concept and completion of business and marketing goals and strategies devised by the small business owner or non-​profit manager in today’s economic climate.

Too many small businesses today find themselves caught in fight between budget and brand awareness strategies due to a lack of resources in staffing or 3^rd party services that charge a premium for as set block of services the business may not need or may not fit their business marketing or administrative budgets. They need an intermediate advocate who can help them fill in the gaps between specific task-​based needs and those large goals which may be best served by a Project Manager who will help them navigate the various resources, industry jargon, and variable options, and keep them moving forward to the success of their goals.

Meet the Business Owner

Tanya T.

Business Owner

Former CIO for California-​based Stratosphere Marketing Solutions, Tanya saw a key segment of the small business owner profile that was going un-​served due to tight systems and programs already in place that would be too costly for a larger agency to break from on a client by client basis.

With a recent reduction in force, Tanya decided to take her years of experience and background in real estate marketing, along with her over 4 years of service in digital and technology strategies at Stratosphere, and put them to use under a new startup refocused on the basic needs of most small business owners today. A new Minnesota based business was born in Back2Basics. Living by the motto: with the power of 2, Tanya truly believes when a small business partners with Back2Basics as an extension of their internal team (s), great things can happen.

A wife, a mother to 3 beautiful children, and considered a mother to many… she’s earned the nickname «Momma T» over the years.