Reserve Events & Destinations

Specialties

Reserve Events & Destinations is the leading destination management company (DMC) on California’s Central Coast. For your next event, conference, meeting, tour or incentive program let our experience work for you. Discover coastal properties, culinary adventures and outdoor activities with programs designed for your unique experience.

~Wine Country Tours~

~Hearst Castle Tours~

~Special Events~

~Transportation Services~

~Team Building ~

Meet the Business Owner

Kristen P.

Business Owner

For over two decades in the hospitality and wine industry in California, Kris Penick has shared her love and knowledge of the Central Coast of California lifestyle with guests and visitors to the area. She has utilized her education in Foods and Nutrition, combined with her experience and training in the wine industry creating programs that unveil the flavors of this unique area.

As a former director of public relations for a California winery, Kris has developed wine education and tour programs, trained winery hospitality staff, and represented her wine region at a multitude of industry and consumer events. She launched an ambitious educational wine program, the Paso Robles Wine University, and has overseen events for wine associations and commercial wine competitions.

She is extremely creative and creates many diverse experiences for groups small and large.