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Specialties
We specialize in providing burial and cremation services without the financial burden. We own the Fullerton Casket store on 420 W. Commonwealth in Fullerton where we sell caskets, markers, urns, etc.
We are committed to provide the highest quality in funeral service to the families we are privileged to serve. We also are committed to provide the highest value in funeral service costs when compared to traditional mortuary services.
History
Established in 1997.
As a third generation funeral director with 45 years in the funeral industry, I have been saddened by the corporate takeover of smaller independent funeral homes. The costs are raised by new owners, although the name of the firm remains. 60 Minutes has aired information about this takeover on their newscast, and the subtle ways the new owners run the mortuary.
I felt it is time to change the way mortuaries charge for services. But how?
I found a way to reduce the overhead costs. New Options work with the local churches, and other places of worship to use their facilities for viewing and services. By using these facilities instead of mortuary chapels and viewing rooms the cost is almost cut in half. Another way to reduce the overhead was for New Options to meet families in the comfort of their own homes, rather than in the mortuary office.
New Options families are able to control what they desire for funeral services, rather than a mortuary sales person.
Meet the Business Owner
Gus M.
Business Owner
Angus, better known as «Gus,» is a third generation Funeral Director following in the footsteps of his grandfather and father. He began working for his father as a Funeral Councelor in 1962. Founded upon 45 years of experience, Gus created New Options to give families the highest quality of service while ensuring affordable prices.
New Options Funeral Service also recommends
The Fullerton Casket Store
Funeral Services & Cemeteries
Gus M. says,
«Be confident in knowing that you are dealing with staff that aims to serve, not sell to you.»