Diane’s Beachwear

The staff is so helpful! On every occasion I’ve been so happy with my experience. I’m super picky about swimsuits, & the girls at Diane’s helped me find the perfect bikini! The selection is great also. Many brands to choose from (my favorites are Luli fama and L*space). I would definitely recommend shopping here for all beachwear needs!

The most friendly group of girls ever! They are so knowledgeable about any & all swimwear. They are always on trend with the latest & greatest. Jessica & Sheena are wonderful & really love their job.

This store’s return/​exchange policy is ABSURD! Make sure you read the fine print! No returns or exchanges after 5 days!!! I will never shop here again. Funny thing is if they would have exchanged my unworn dress that I bought just 2 weeks ago I would have spent more money today!

Friendly and helpful service plus super-​cute clothes? Yes and yes!
I love the sun dress I found here… And I get many compliments on it. I will be back!

great employee offered great help but dianes anywhere is very over priced. they had bikinis and one teaspoon $ 200 jeans. okay lol i didnt buy anythine but they had cute stuff thanks young hispanic girl for helping me

I lost a lot of weight after having a second baby and no clothes nor bathing suits were fitting me anymore. I found Diane’s boutique very accommodating with huge selections of different styles and materials for your swimwear. I highly recommend checking it out. Rachel was awesome and she helped me with selection of proper style and recommended the color which suited my completion the best. Thank you so much and I will definitely be going back!

I was in a pinch before going on a weekend trip and had such a positive shopping experience.
Anna was a true gem. She was very consultative and helped pick swimsuits for the occasion and based on my request.
I was overwhelmed (in a good way) by how many amazing swimsuits there were to pick from… I didn’t even know where to begin!
Anna hand selected my swimsuits and gave me real, honest feedback (I always appreciate someone who isn’t salesy or pushy).
This is where I will be coming back to for all my summer suits! Happy shopping

Truly the BEST customer service in retail I’ve ever had! Thank you Whitney! Buying a bikini is hard enough, so look no farther than Diane’s Beachwear in La Jolla Village on Herschel Ave! This is my 2^nd time in the store in the last 2 weeks and I will never go anywhere else for swimwear! The store’s layout is really easy to navigate and impeccably clean! All the staff is great but Whitney was the one who is 100% responsible for this review and my amazing experience. From the moment I walked in she was there with a smile to greet me and walked me around the store recommending bikini tops and bottoms based on what I was looking for and my body type. I am typically a small bottom and a 32DD on top so finding a bikini is not so easy… Whitney has such extensive knowledge of brands and the store floor, this shopping excursion quickly became easy and fun! Once in the dressing room, not only did she check in on me, she did it in a way that was super helpful and not at all invasive. She gave me her honest opinion which is hard to find in retail and made countless trip back and forth for other suits and sizes without me having to leave the dressing room once. I should also mention that this attention was given to me during a Saturday afternoon with a store full of other shoppers. I left with 3 tops, 1 bottom and a pair beach pants. Couldn’t be happier or more excited about my purchases and will absolutely be back! Thank you Whitney!

Staff is friendly. Prices are expensive, but they have quality pieces here from top brand names in the swim line. If you are used to driving up to Orange County for Diane’s you can save some gas money. This shop is close to Karl Strauss Brewery in La Jolla. They have cute sandals and great cover ups. Plan on spending $ 100 or more for a suit but it should be good quality. The place is quaint and bright. The dressing room is just curtains that I had to make sure cracks in the curtains were not showing (only dislike about the place) since you are trying on bathing suits. I feel that they should have created «room» dressing rooms with mirrors especially since you may be spending $ 100 or more.

This is your one stop shop for swim and clothing in La Jolla. The store is absolutely beautiful with cabana dressing rooms and palm trees galore. The girls working there are experts and have the best customer service in all of the village. I guarantee your experience here will be unforgettable.