24th Street Cheese Company

So RUDE! Cannot condone/​support such behavior. We will never be back.

Centrally located for walkers in Noe, but parking on 24^th is horrendous. Expansive selection of local and imported fine cheeses, cured meats, olives and olive oils. Very friendly, helpful staff can help you navigate options. It’s nice to see that local shops like this can thrive even with heavy competition across the street from Whole Foods. Prices are cher, but to be expected given the high quality, overhead and product selection.

I’ve been to this shop multiple times. 9 out of 10 times, the customer service is terribly. the woman is probably one of the most arrogant shop assistants walking the planet.

I came by this shop twice before, and was so impressed with the customer service of the friendly gentleman (who told me, he also worked as a photographer) behind the counter, that I was hoping he would be there on my next visit. Unfortunately, he was not, and the woman behind the counter was the complete opposite. I wish I would have read the reviews about her (short height, with black hair), then I would have turned around and returned another day that she wasn’t there. I don’t know if it was a «lost in translation» when we were talking, but it was not a pleasant experience at all, and I just wanted to get the hell out there. Well I am sure I would have had to experience her unfriendliness soon or later, so better sooner for me, as I can my business to another small cheese shop. Thank you other local Unilocalers for your other shop recommendations. Look forward to purchasing my cheese at a different location.

Terrific selection of product.
Highest prices, but really unique stuff.
When I first came here 10 years ago, I loved coming to see the owner and having him suggest cheeses for us. We loved coming here and even bought a Noe Valley Cheese Bag to demonstrate our support for him. We would make special trips to buy cheese here rather than WF down the street, which would have been infinitely more convenient.
I don’t know if there is a falloff in volume, but I find that the cheeses are lower quality now, that is covered in all kinds of extra mold you would not see in a restaurant. The FRENCH lady has an atrocious attitude — commented how all the Chinese people want to be FRENCH (you mean socialist? not a chance!) of course I am Chinese and standing there and she is ignoring me and on the phone. I almost wanted to walk out were it not for the fact the WF products are not as unique.
RIDICULOUS!!! WHERE IS THE OWNER? HE WAS THE FRIENDLIEST GUY AND NOW I RARELY SEE HIM IN THE STORE! This woman is a real B***h

Let me start off saying this shop carries an impressive selection of DELICIOUS cheese. The low rating comes from poor and seemingly disinterested customer service as well as less than impressive display for a quite expensive pre-​ordered cheese plate.
Now, I’ve been in here many many many times over the 18 years I’ve lived in San Francisco to pick up 2 – 3 selections for my own home cheese loving and munching. Whist in there, I have seen people picking up beautiful cheese plates and once I got it in my head, that cheese plate fantasy was alive and well — I just had to find the right occasion to procure one. Well, that time came this past Thanksgiving. I knew the deal — $ 100 — nothing smaller or less expensive.
I’ll just say, the ordering process was less than friendly, and included being hung up on because the woman taking my order both wasn’t listening, kept talking over me, and then had no idea why I would want to get a list of the cheeses I was purchasing. As a repeat cheese buyer, I like to KNOW what I’ve bought so I can add it to my ‘yes’ or ‘no’ list. That apparently is impossible and she said no one has ever asked for this before (which I find hard to believe, but okay, even if that’s true, no reason to hang up on me because I asked for it!). I checked myself and was not pushing or being distracted or rude myself, but that’s exactly what I was getting in return. I get it, we’re not all native English speakers, but that’s still not an excuse for rudeness. I have also traveled to France, and have French friends — they are all very nice and inquisitive people, so no excuse and blaming it on French culture. Let’s just say, I hesitated in calling back after being hung up on, but damn, that cheese had looked so beautiful in the past, I still wanted it.
Fast forward to picking up my cheese plate the following week — we’ll skip past how frustrating that part of the order was too in trying to figure out when I could pick up the day I needed it. Anyway, all would have been forgiven had the cheese actually been as beautiful as I remembered. Instead, I got a cheap metal tray with soggy nuts and delicious tasting cheeses (no idea what they all were still), but arranged kinda like a random catering tray … no style, no presentation. And when I picked it up, no thank you, no sorry about that frustrating ordering experience, no have a good holiday … just, ‘here’s your cheese plate, next customer.’
Alas, I am positive amongst the other yummy cheese stores in San Francisco, I will be able to find a beautiful, friendly and delicious cheese plate for my next party.

The cheese selection isn’t bad but it comes with the price of major attitude. The woman behind the counter was mildly interested in assisting me. After some prodding, she did offer a couple suggestions. However, she was quite rude. I would recommend finding another cheese store.

Noe Valley Honey alert!
Came into 24^th St Cheese to grab some St Agur when lo & behold, we see huge jars of Noe Valley honey… these bees actually grabbed nectar from my own backyard!
Of course we grabbed a couple jars & let me just tell you — this honey is the bees knees!
Rich & sweet (equals great cost value, as you won’t use a lot at one time) & intensely flavored. There seems to be a wonderful complexity & depth of flavor that’s going on
Nice deep amber color & I just can’t rave enough about this honey! So far, we’ve had it on morning toast & in our lattes & can vouch for the versatility & pairing qualities for this liquid-​gold!
I’ve had some honeys that are super sweet but are light in color & while still delish, they just don’t really have that depthness of flavor. Props to Noe Valley Apiaries for achieving sweetness perfection!
Thanks 24^th St for bringing this into my life! As if I needed yet another reason to luv 24^th St Cheese!!!

SO AWESOME! Forget Whole Foods. Awesome helpful and funny people work here. They have cool non-​cheese items. The cheese tastes are fun — the goat gouda is AMAZING! Can’t wait to buy many gifts here for people.

Amazing! I love the assortment of these fantastic cheeses. When I walk in I feel like I am grabbing a baguette and cheese for dinner while living in Paris. It has a very European vibe and I feel that simplicity the moment I start asking about cheeses. They immediately know what direction to take me when I say «white, soft, but not too soft,» or «mild but with a little something-​something.» Yesterday I tried the gouda with coconut which is outstanding. They also have fresh bread which pairs perfectly with the cheese. I’ve never been disappointed and look forward to trying new things.

Love this place! The staff is very knowledgeable and helpful.
They always insist on giving me a sample before buying anything.
(I don’t understand the bad reviews from some people. I suspect the problem lies with the customer.)

This is a weird and delicious and magical little shop with a great selection of cheeses and accompanying items. We got three cheeses (sheep and cow), one was soft the other two were semi hard. We also got a pretty good and cool bottle of local wine. It definitely does the trick for a picnic at Dolores. Re: service. I feel mixed about it. The woman behind the counter was helpful so that’s important. But she was also a little rushed or pushy or i’m not really sure, perhaps just a little awkward. It seemed weird to feel a little less than welcomed as we were there on a weekday mid morning and no one else was in the shop.
Other than that, 24^th street cheese co is definitely worth a browse.

I didn’t think it was possible to not like a cheese shop until coming here. While the selection is on par with other SF cheese shops, they make the shopping experience pretty awful. The woman behind the counter is very pushy, suggesting cheeses but not allowing us to try them («by try you meant just buy it, correct?»), pressing us to buy more and more, and basically acting like she’s doing you a favor by serving you. To top it off, the prices are high compared to other cheese shops in the city, yet another reason not to come back.
In any case, we gave her the benefit of the doubt and trusted her recommendations — surprise surprise, we ended up hating one of the overpriced cheeses that she pushed on us without letting us try it. Steer clear of this place — you’re better off with the smaller selection but normal staff at the Whole Foods down the street.

I have been very impressed by this store and its selections. However I had an awful experience today that has convinced me to never return. The owner has never been very nice, but today I had a question about something and he was extremely rude. He accused me of not knowing about cheese, even though I have had the same kind at the dairy in comes from and he said, «you’re just like all Americans, you don’t know anything.» I replied and said that I would love to buy something else but he was being so rude I left. I have never posted an angry review in my life but I couldn’t believe this jerk’s attitude.

Great local cheese shop with a wonderful selection of cheese along with anything else you could think to go with it.
Mystified by the mixed reviews, apparently over poor service — people need to get out more. I find the service always good. Sure the lady doesn’t fall over herself to be helpful sometimes, but I have never had a problem. More than made up by the great cheese, good location (right up the street from Noe Valley Wine Merchants).
Come on people, don’t buy your cheese at Wholefoods! Support your local businesses!

Stopped in to try to find Sixth Course chocolates. Walked in and greeted the woman sitting down behind the counter who was texting or looking up very important information or something on her phone. Was not greeted back. However, from behind the back case, slipped out a man who did ask if he could help us. When learning what we were looking for, texty-​woman needed to be consulted. She apparently needed to order the chocolates. And I was dumb for not understanding what she was telling me. We decided to get some sliced salami to go and the nice man sliced up some spicy salami samples for the teens to try. They chose their favorite, we bought it, and we were off.

It’s stinky.
It’s moldy.
It’s CHEESE!
Everywhere, cheese! Fromage frais! Gerçek peynir! Queso autentico! *REAL* cheese!
This place has been in business since 1985 & is a Mom n’ Pop shop, to the core. They offer Cheese Platter creations for your next dinner party — it’s $ 100 & they must be given at least 24 hours to curate for you. They also have Raclette/​Fondue machine rentals for $ 20 a night for the Swiss lovers!
I found, not only an impressive array of cheese, but also Amaretti from Italia in classic, keepsake tins, and white chocolate, wines, olives, and olive oils, spreads, vinegars, jams, pickles and dips, wheels and slabs, cuts and flabs, even Jamón ibérico; the selection is extensive and exhausting … but DELICIOUS! And the prices for these delectable imports were not shocking on the wallet, either.
Try the Gouda or various goat cheeses!
Beware of the congregation of flies that center at the storefront!

Sacred.

Got the Vermont Grafton aged 4 year cheese ~ $ 10.00lb
Yummy Cornichons (almost got the flavor from Spain) $ 3.38. A bit too pickle-​ly.
Overwhelming selection, just ask to try a sample!

Great shop. The staff was very helpful and we sampled several cheeses before settling on the Deliste Jura and a baguette. They also have cooking utensils, chocolate and other stuff to go with cheese.