Anyone who knows me knows that I kinda like. LOVE attention! So good gives me my jewelry fix because they have all things that sparkle and SCREEEEAM fabulous! Sometimes there’s a 50% off sale, sometimes there’s not. FYI– They changed the cc minimum to $ 10 now. This spot is Soo Good.
Van N.
Place rating: 4 Daly City, CA
So fun!
Rebekah T.
Place rating: 4 El Cerrito, CA
Looking for some accessories? They have them, they sparkle, they glitter, they call out my name. «Hey Bekah, these are soooo good — you have to have them». I did a little Christmas shopping here recently. I found meaningful little trinkets for my friends and family, with enough styles to fit each of their personalities. From metal, to gemstones, to feather and beads — I stocked up on little gifts for the gems in my life. The people working here were great. I really wanted a longer chain and they tried to help me by mixing and matching other sets. In the end, I purchased myself an Initial Necklace with the original chain. But thanks for helping! The lady offered me a special 20% off all my purchases that day. I left a happy girl with some bling for myself as well. This girl deserves it!
Jae T.
Place rating: 1 San Francisco, CA
This place is not cheap — being a few bucks more than Claire’s. The jewelry there is cute! However, the workers there. were not. I’m not coming back there because they always look at me like I’m plotting to steal when I have never stole in my life. Jk. I did, it was a lip balm at my cousin’s when I was 6. I’ve learned. But anyway, I love the jewelry there, I get something once in a while, but I still will always prefer Claire’s over So Good Jewelry.
T.C. M.
Place rating: 1 Albuquerque, NM
I love So Good Jewelry. I have been to a few locations but this one had the WORST customer service ever. The woman that was working was a complete jerk. She stood their with her arms crossed bored out of her mind. I approached her to see something in the case and I asked the price of it. She says, «Uh, I am not sure. I guess it is $ 15.» Uh, you guess? What the hell? She wouldn’t take it out of the case for me, so I left pissed off. I was the only person in the store so it wasn’t like she was swamped. Skip this location. There is another So Good up the street from this one and the sales associate was an angel.
LINDA R.
Place rating: 4 Paradise Valley, AZ
~Bling~Bling~Cool little goodies for hair, wrists, fingers & neck. Very overpriced, but i was dying to find a clip to put my hair back, it was at least unique, even though only worth $ 1 and i paid $ 10… sigh…
Eileen L.
Place rating: 2 San Francisco, CA
Ok so there’s two So Good Jewelrys in Fisherman’s Wharf. The location I’m reviewing right now is the smaller one. This store is pretty small and doesn’t have as much as the other locations. As for their jewelry. I think I pass.
Misako L.
Place rating: 4 San Francisco, CA
Whoa! It’s so sparkly in here! When you walk in, you get handed a tray to keep your jewelry in while you browse. There are so many neckalaces, rings, headbands, earrings, keychains… accessory heaven. Of course, it all comes with a price. A big price. I found a nice pair of star earrings for $ 19.95. Definitely not worth it. The stuff is nice, but I don’t recommend coming unless you’ve got cash to burn – or a major love of accessories.
Holl L.
Place rating: 2 Santa Clara, CA
The people that own the place watch you like hawks(kinda uncomfortable). All the lights in here make the jewelry all shiny looking. Some of the stuff in here is a little pricey. Especially the sterling silver items. All this stuff is from overseas, then they rake up the prices 10 times more than what they paid for! Holy Crap… I went to the Philippines not too long ago, and I found a ring there that was the exact ring as what I found at So Good. In PI, the ring was less that $ 4, but in SF it was $ 20. But its nice to check out what kind of stuff they have. And I think its funny how So Good lure tourists and make them pay an arm and a leg for jewelry. hehe
Pearl V.
Place rating: 3 San Jose, CA
Overwhelming store full of shiny stuff. I didn’t buy anything but I saw people filling up their baskets. I think I got claustrophobic with all those people in there. Haha for the ‘security’ outside the door.
Hana L.
Place rating: 2 San Francisco, CA
This place has an interesting selection of jewelry and hair accessories. However, totally overpriced. BAD quality. It seems everything I bought here broke, and fast. But teens would probably love it.
Alison T.
Place rating: 2 Sunnyvale, CA
So good jewelry is so-so, but you can find some interesting stuff here once in a while. I bought some colorful yellow wooden earrings for $ 5 too much, but really love the way they add such fun to an outfit. I’ve gotten quite a few compliments. Just remember to check for quality, tug on a few of the pieces and really look at the clasps and craftsmanship. Don’t tug too hard though, they have employees/bouncers staked out in the store to watch for shoplifters. This location is super crowded due to the mass of tourists, so get in, get out … and go somewhere else in SF!
Christine L.
Place rating: 4 Honolulu, HI
I refuse to buy jewelery from anywhere else now. Just every month or so I hike up to Fisherman’s Wharf, armed with about 30 bucks and I just go crazy. I love love love all their cute and crazy pieces. i have never received anything but compliments when I wear their stuff. And a lot of it is so original and creative, it looks like homemade. Beware of the scary gold and silver shiny wall though. It can blind you if you’re not careful! Lol!
J J.
Place rating: 3 San Francisco, CA
The overwhelmingly shiny displays of earings, necklaces, rings, headbands and bags made me excited. There are walls and walls filled with these endless jewels and at fair prices. They have amazing headbands here(I ended up with two) of all different styles. The quality of these items may not be up to par, but it’s a cute, fun store to spend some time in trying on stuff and picking out a few things to play with.
Nance W.
Place rating: 3 San Francisco, CA
I was a victim of this place! They took all my money! They lure you in with all their walls filled with super sparkly earrings, necklaces, bracelets, hair clips and pins. And they trap you by giving you a tray to put their sparkly stuff in. You try so hard to behave and resist temptation. You only pick out the things you REALLYREALLY like. Give yourself a pat in the back. You did well. You bring your tray up to the counter with 5 items in it and they charge you… EIGHTYDOLLARS?! But… but… but… these things… are made in KOREA!!!