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Specialties
Wallflower is an eclectic twist on young contemporary and urban boho-chic with a playful mix of contrasting color, texture and prints, with silhouettes that appeal to the fashion loving female between the ages of 20 – 55. We feature a combination of hand-selected current trend apparel, accessories and jewelry along with handmade goods by small independent artisans. Taking pride in cooperating with local designers and artists, each month we participate in First Friday Santa Cruz by featuring a new talent from our region. We also showcase the creations of more than twenty-five independent designers and artisans, with products including: hand crafted dresses, capes, feather accessories, bags, wallets, jewelry, paintings, and greeting cards.
History
Established in 2010.
The journey to this business on Pacific Avenue started not long ago when owner, who works at Café Brasil as a waitress, started designing wallets, jewelry, and hair accessories. She joined the ranks of designers at Idle Hands, worked there for a while selling her products, and in July 2010 branched off and started her own business, Wallflower Boutique.