ROYCE’ Chocolate – Bleecker

Attentive staff, amazing products. The fact that there are samples helps the decision-​making process.

Royce changed my life. Seriously, this chocolate is as good as it gets. I usually stick with the boxed truffles. Milk, dark, white chocolate… matcha, champagne… you really can’t go wrong here. They make excellent gifts too, since they look pretty posh. The chocolates are packaged in cold packs, since they should be kept cool.

Amazing! I’ve had Swiss chocolates. I’ve had and love many different chocolates from France.
What does the USA /​Milton Hershey do? He created a chocolate resort where people can take chocolate baths… ‘Merica!
I never had Japanese chocolate until today. Enter Royce Chocolates, made in Japan.
We’re walking on Bleeker St and there was a young man who greeted us at the door.
«Would you like to try a sample?» All of our chocolates come from our farm in Hokkaido Japan.
A free sample. Why surely. And don’t call me Shirley.
The first sample we tried was rich dark chocolate. Very smooth and silky.
The second sample was dark chocolate with cognac. Sophisticated chocolate and the cocoa powder made it award winning.
The third sample was a Maccha tea Chocolate. Soooo silky smooth, total fan. If your not a fan of green/​macha tea tasting items, you might not see the appeal.
You can see the pride this young man had talking about the Royce Chocolate from the far east. Come to find out, their first US location is right here in NYC.
All said and done, We bought it all as well as huge chocolate-​almond bar.
Royce Chocolate, now in NYC.
Welcome to America, Kangei!

Royce makes the best chocolates. This location is very small, but in line with most of the stores actually in Japan. Both the clerks were very nice and helped me try pretty much anything I wanted to sample. I highly recommend the chocolate covered almonds… and pretty much everything here.

I love this place for its Nama Chocolate (Champagne — Matcha is too sweet since it’s white chocolate) and their Mild Bitter Chocolate Covered Potato Chips, but the customer service is always so awful when I come here. :(
Also I tried the Prafeuille Matcha and it was meh. Stick with the nama chocolates!

The best chocolate I’ve ever had. Now I find it hard to eat any other chocolate because i know how smooth and creamy chocolate can be!

We came in for the free chocolate expecting to get a piece each. To our surprise, we got an entire box of chocolate for free. The woman working the counter was amazingly nice and didn’t pester us to make a purchase. The chocolate is amazing.

Their green matcha chocolate and chocolate with almonds are amazing.
I’ve always loved this chocolate but you can normally only get it in Japan, so it’s great to be able to buy here in the U.S.
Their dark chocolate boxes are also very good and comes in perfectly portioned individually wrapped packages.

Maybe my favorite chocolate shop in NYC. Liked the matcha but LOOOOVED the dark chocolate.

My friend cursed me with two boxes of Champagne and Green Tea chocolates for my birthday. Yes, I said «cursed» because now that I have been introduced to these creamy, smooth, decadent, mouth-orgies-in-a-box…I. Can’t. Move. On.
How can anything this sinful be legal? How can anything this delicious be real? It defies logic. No matter – I’ll let the philosophers muddle over it, as I’ll be too busy stuffing my face with these chocolates.
Argiuwhqfglwaaaaaa – The sound you make when you drool on your keyboard from Unilocaling amazing food memories.

Royce’s MILD BITTER (not sure what that really is but hey, dark chocolate of some percentage) POTATO CHIPS are the bomb! I will easily eat a whole bag in one sitting… which is not good because one bag is like $ 18.00 (no lie).
I tell myself it’s ok because they give you a box of matcha «chocolate» (more like matcha flavored white chocolate) which I also greedily consume and become a fatty instantly.
WHY ARE YOU SO GOOD.
Good thing it’s expensive and the Asian in me would never let me have more than one.

What a hidden gem. Tried it at edible brooklyn event so I Google it. Most of the chocolate were very sweet and rich but I exceptionally like the nama Ghana, chocolate chips bitter, strawberry bars & Nama Macha.
Bought nama Ghana, chocolate chips & strawberry bars for about $ 70. Well spent! Thank you for the good service and will be back for more.
Tips: check in on Unilocal or Facebook for a complimentary nama Macha.
Nama chocolate came with cooling bag and ice.
Complimentary gift wrap.

One of my must have. Decent unique chocolate that doesn’t break your wallet. The right way to eat it is to leave it inside your mouth and let it melt. They also have green tea flavor and champagne flavor which I love.
I also love their dark chocolate flavor chocolate waffles. Highly recommended!

Having tried their ghana nama chocolates and their champagne nama, I was excited when I found out about the free matcha nama chocolate with a Unilocal/​Facebook check-​in while I was walking by.
Not quite fully satisfied, my brother and I also purchased a bar of their dark chocolate ($ 8). I’m a dark chocolate lover and love it bitter and not too sweet. The bar had the perfect mix and is great for a pick-​me-​up. It was a good contrast to the matcha nama chocolates which I had expected more from. Also a lover of matcha, I had expected these chocolates to give me a figurative punch in the face saying, «I’m matcha!» I found them a bit too sweet which for me, masked the matcha flavor. If they ever release a dark chocolate nama covered in matcha, you’ll find me coming back for more.
I will still come back for their other nama chocolates, as well as trying their other products. Just sad to say the matcha nama wasn’t quite for me. I still highly recommend:
–Ghana bitter Nama chocolates (w/​Hennessy)
–Champagne Nama chocolates
As for the location, it’s clean and the staff was helpful and nice. The store is set up beautifully to display all their chocolates and it pairs well with the modern design.

Although on the pricier side for a single bar of chocolate ($ 8), it really is high quality. The chocolate is very creamy and rich in flavor, and it melts in your mouth. Definitely check in and get the Unilocal reward! The free mini box of Nama chocolates is such a great gift and is artisanal chocolate at its finest.

Love this spot! I stopped by on my way home last night to try some samples… plus if you check in on Unilocal,you’ll get a free sampler box. This is my third experience with Royce and they have all been positive so far. The people in the store are very attentive as well.

Seriously, some of the best chocolate I’ve ever had the pleasure of eating. The first time I tried it, I was at the Narita airport in Japan and it was love at first bite. Upon coming home to BK, I was thrilled to discover this store!
The champagne flavor is my all time favorite, but I did sample the dark chocolate and it was oh, so, so good.
I’m a big fan of the ice bag that comes with purchase (normally a premium at the airport) and the service definitely has a ‘white glove’ approach to it. Certainly worth the $ 18 price tag per box.
My only pet peeve is that instead of champagne, I got the green tea (by accident and didn’t double-​check before leaving the store). BUT, it was excellent. I don’t think there’s a bad flavor in the entire place.

This is my go to for chocolate oriented gifts. The chocolate is high quality and the packaging simple and sleek. They will let you try free samples before purchase. Sometimes they will give free samples while you browse, but it’s always good to ask.
Given the expensive price tag, I wouldn’t normally buy these for myself. Except for one time I bought a box of chocolate covered potato chips. I finished that $ 17 box in two days. I’m surprised I made it last that long.
Maccha Nutty Bar — Royce now has new maccha flavor for their nutty bar chocolates. If you’re looking for a gift that does not require refrigeration, this is the one to get. The package looks so elegant. The chocolate itself reminds me of green tea kit kat, except better (also because it’s more expensive). One of my favorites so far next to the chocolate covered potato chips.
Nama Chocolates — I have tried the Matcha, Bitter and Champagne. The matcha one is my favorite so far. The chocolate cubes are dusted with cocoa powder, the match ones with matcha powder. The texture is so luxurious and smooth. The champagne has a subtle taste of wine in it. These chocolates do need to be refrigerated, so if they need to be shipped or you need to travel for some reason, they will wrap the chocolates in a freezer bag and give you a mini ice pack. As good as the nama chocolates are, I actually like their other chocolates better.
Mild Bitter Chocolate Covered Potato Chips — This is my absolute favorite thing from Royce. Be careful or you’ll finish the entire box in one go. The bitter sweet chocolate pairs perfectly with the crunchy potato chip. Perfect pairing of high quality chocolate and cheap potato chips. Each box is $ 17.
Maccha Almonds — I bought these as a Mother’s Day gift and it was well received. The almonds are wrapped in velvety maccha chocolate. The maccha flavor really shines through and it’s a perfect gift if you’re looking for something less sweet.
Baton cookies (Hazel Cacao) — The cookies are so light and easy to consume the whole package without realizing. I really like the delicate texture and the thin layer of chocolate with hazelnut pieces. It’s not overwhelmingly sweet and again makes a great gift.
Maccha Wafers — My grandpa who lives in Indonesia loves these. Every time my dad goes back to visit him, he asks me to buy a couple of boxes for him. I tried these in store. They are very light and not too sweet. Perfect for a gift.

This is still one of my favorite places to go to visit for chocolates. My mom brought these from her trip from Japan a few years ago and I have been in love ever since. I visited the stores during the opening for each of the stores.
I recently visited and the people who were working were lively and very knowledgable in the selections of chocolates. This place is well worth the try when you want to indulge in delectables (:

My love affair with ROYCE’ chocolates began when I stumbled upon one of their stores in Malaysia a few years ago. Needless to say, when I moved here, I was ecstatic to discover they had opened stores here as well!
The only reason I limit my ROYCE’ chocolate visits to once a month is so I do not break my weighing scale. Seriously, their chocolates are so good I’ve been guilty of finishing an entire box of their Nama chocolates and chocolate-​covered potato chips in one sitting.
While the Nama chocolates and Maccha almonds are my standout favorites, everything else I’ve bought from ROYCE’ has not disappointed, and they are my go to spot when sourcing gifts for friends, family, and special occasions.
On one of my visits, I was fortunate enough to meet the man responsible for bringing ROYCE’ to the USA, Ken, who graciously gave us a tour of the store and insight into the manufacturing of the chocolates. With their dedication to sourcing top-​notch ingredients and high standards of production, ROYCE’ is definitely one of Japan’s best-​kept secrets!