DPK Public Relations

Specialties

DPK Public Relations understands that clients want exceptional value and return on their PR investment, DPK PR delivers a higher level of service for comparable or better costs than traditional agencies. Under the close supervision of Founder and President Daniel Keeney, APR, we maintain a team of highly experienced independent public relations pros and engage our team on an as-​needed basis. Clients gain access to the best strategic thinking and hands-​on implementation by experienced and highly capable PR professionals without paying for overhead such as fancy office space.

DPK Public Relations serves clients in throughout Texas and across the U.S. in technology, financial services, healthcare, consumer goods and natural resources. Services include crisis communication planning, crisis response, media relations, media training, presentation skills training, content strategy and executive writing. We are focused on protecting and enhancing the reputation of each client, and we are proud of our long-​term relationships, many of which stretch back a decade or longer.

History

Established in 2003.

Founder Daniel Keeney, APR established DPK Public Relations as a result of insights gained while managing the PR team of one of the Southwest’s largest integrated marketing/​communications agencies, He was frustrated that the skills and experience of his team rarely matched the needs of clients, so he set out to create an agency model that capitalized on available technology tools to access and mobilize dynamic teams of PR pros worldwide whose skills and experience uniquely match client needs whenever and wherever clients need them. After nearly 12 years, this on-​demand model for providing public relations agency services has proven to deliver exceptional value for clients. DPK Public Relations works with many of America’s most trusted companies.

Meet the Business Owner

Daniel K.

Business Owner

Dan Keeney, APR is the president of DPK Public Relations, a public relations firm specializing in crisis communications planning, crisis communications response and crisis recovery as well as media relations, marketing communications, and spokesperson training. He has led numerous high-​profile communications initiatives, from corporate restructurings to product introductions and from international crisis communications response to grassroots engagement efforts.

A 30-​year veteran of the communications field, Dan is accredited in public relations. He is a former broadcast journalist who worked as a reporter, anchor and talk show host at local radio stations in Virginia and Chicago before working as a network director of news and programming. As a trainer for media training and presentation skills training, this experience helps clients improve the message delivery skills of their spokespersons.

DPK Public Relations also recommends

Saint Arnold Brewing Company

380

reviews

Breweries

Daniel K. says,

«Saint Arnold is one of DPK Public Relations’ long-​term client relationships. We have been their PR agency of record since 2004.»

Aldridge

IT Services & Computer Repair

Daniel K. says,

«Aldridge helps growing companies manage their IT, and DPK Public Relations helps Aldridge manage their reputation and build positive visibility.»

Tendenci

2

reviews

IT Services & Computer Repair

,

Web Design

,

Marketing

Daniel K. says,

«Tendenci is devoted to connecting the world’s people and doing good, and DPK Public Relations has been Tendenci’s agency of record since 2003.»

Kennewick Irrigation District

Daniel K. says,

«DPK Public Relations helps Kennewick Irrigation District spokespersons build awareness of water as an essential but limited natural resource.»

LOCKHEED MARTIN AERONAUTICS COMPANY

1

review

Daniel K. says,

«DPK Public Relations helps prepare Lockheed Martin’s spokespersons for media interactions so the company’s stories can be told powerfully.»