Digital Scientists

Specialties

Brand Strategy, Digital Marketing (sites, iPhone apps, Ruby on Rails applications, email marketing), and Conversion Optimization (Digital Marketing Analytics)

Meet the Business Owner

Tom K.

Business Owner

Tom Klein has led numerous digital strategy, marketing strategy and transformation engagements for global 1000 companies, including Heineken, Merrill Lynch, MetLife, Medtronic, Yahoo!, Intuit, Coca-​Cola, Host Marriott, James River, ConAgra, Rohm and Haas, Novartis, and Borders.

He is the co-​author of Enterprise Marketing Management: The New Science of Marketing.

Tom’s specific areas of expertise include digital strategy, marketing metrics /​marketing dashboards, innovation, brand architecture, connecting marketing across the enterprise, and leveraging enterprise information and technologies.

Tom has an MBA in Marketing from The Wharton School, a masters in International Studies from the University of Pennsylvania, and a B.B.A. in Accounting from Emory University. He earned a Diploma of French Studies from the Université de Strasbourg (Strasbourg, France), as a Rotary Foundation Ambassadorial Scholar, and is also a former practicing CPA in the State of Georgia.