Pucker

Specialties

Pucker offers professional makeup applications at affordable prices in a beautifully designed studio in Soho. Unlike other salons, we don’t do anything other than makeup, and we’ll never ask you to buy products — so you can sit back, relax & enjoy the creation of your gorgeous Pucker Look.

History

Established in 2014.

Pucker is a collaboration by extraordinarily talented makeup artist Julio Sandino, and busy mom Hiyam McKelvey. After having her makeup done by Julio for a party, Hiyam felt so glamorous and beautiful that she decided she must figure out a way to make amazing makeup applications easy and accessible — and to eliminate the annoying awkwardness that you feel when getting your makeup done at a department store. Pucker promises to be an elegant and enjoyable experience for every woman who wants to feel wonderful about herself — for an event, a party, a date, an interview, or a board meeting.

Meet the Business Owner

Hiyam M.

Business Owner

Hiyam McKelvey, Founder of Pucker, was born in Detroit and raised in Sunset Park, Brooklyn. Growing up as one of six kids, she learned early on that she would have to push through many familial and cultural boundaries in order to live the life she envisioned for herself. After holding positions at several investment banks before spending 10 years at Lehman Brothers, she decided to stay at home to raise her son Quentin, born in 2010. A typical busy mother, she found it hard to make time for herself — and when she did — she wanted to make the most of it. Always in love with fashion and design, makeup became a great way to express herself. Introduced to Julio by a mutual friend, Hiyam learned that, for her, an amazing makeup application can be transformational. If only for a few hours, it truly changed how she felt about herself — and that was an empowering experience. She decided then that she wanted share the experience with every woman she possibly could!