RIRE Boutique

I just had to add one more 5 star review, because I love this little boutique.
You never know what fun fashionable items you might find, and the best part is that they also feature local artists & artisans! Way to keep it local, RIRE!

Seriously my favorite place to shop! I always find the shirt or dress I am looking for, plus things I didn’t even know I needed! Always walk out with amazing new items to add to my work and play wardrobe and the prices are more than fair! Plus if you get there when they are having a sale you can find great deals! I got a whole outfit (skirt and sweater) for under $ 25. You won’t be disappointed in the selection nor the customer service!

Stopped here with my friend today and adored the environment and clothes! Thought there were closing, so were only going to look in and leave but the employee working welcomed us warmly and told us it was all good. We rushed none the less, but in the end I got an adorable dress that will be perfect for spring, summer, and fall! The employee working today was such a sweetheart and aided making the experience a great one. :) Can’t wait to stop by again!

Cute ambiance, quality clothing, and friendly staff! No to mention they have a wonderful jewelry and accessories section!

Always go here, my favorite store!!! I love the selection and they always have enough of each size for me and my friends!

I LOVE RIRE!
This is a cute boutique that I discovered at a festival shopping event behind Identity Boutique. Rire’s location is on J Street and is the cutest shop on the block! The décor is very minimal, clean and trendy. This shop has the cutest and carries everything up to fashion!
Josie and her staff are the sweetest and will definitely help you on any shopping or styling needs! I wish I would have found out about this place before I moved, but I will definitely be back when I visit!
Shopping Tip: Their jewelry selection is AMAZING!

Such a lovely shop! They get new stock pretty often and carry cute jewelry and accessories at pretty good prices. Their staff is always super friendly and they wrap up your purchase so cutely! As far as I can tell they don’t have a very wide range of sizes but they are a pretty small shop so hopefully they’ll offer more sizes in the future. I’ve been super happy with all of my purchases and always get compliments on my dresses from Rire. Sacramento definitely needed a shop like this!

I too became obsessed with Rire after my first visit. This cute Midtown boutique has a great dress selection that follows the seasons. Everything is very feminine. Prices are very reasonable, and staff are very friendly and give great suggestions. Rire is now the first place I go to when looking for special occasion outfit or want to add a new piece to my wardrobe.

I am absolutely obsessed with this boutique. It’s easily the best boutique in Sacramento. Great dress selection that changes very frequently. The employees are friendly, helpful and not over bearing at all. The prices are perfect too! Follow them on Instagram; best things I ever did.

I love this boutique. The owner Josie is super nice and friendly. I bought quite a few dresses, some sweaters and gifts for friends from here and they are so cute. Im always happy with my purchases here and I love the bag you get with your purchase.

This is by far the best boutique in Midtown. Staff and owner are always polite and very helpful. I enjoy the adorable and unique dresses, really one of a kind pieces. I also love the jewelry, I have bought a handful of accessories and always receive compliments on them. I love Rire!

Such a cute little store. They have reasonably priced fashionable items and unique accessories. I will totally be back. The lady that helped me was super helpful and nice.

Such a cute boutique! The ladies who work here are so sweet and attentive and also very knowledgeable about their products. Everything was very organized and well priced. I will definitely be back next time I’m in town.

I’ve been back 2 or 3 times since my first visit earlier this year and each time, I purchase something. I LOVE the spring colors and the cute dresses. I just made my recent purchase last week on this cute black dress. The material was comfortable; it was flowy, yet still sexy, for a party I attended. Last month, I came by and purchased a white skirt for my niece’s christening and this really cute ring. Prices are reasonable for what you get. I make sure to stop by once a month because there’s always something new out. Hands down favorite spot to shop for myself.

A cute boutique full of wonderful finds that won’t hurt your pocketbook! My favorite part is the owner supports local artists. Most of the jewelry and accessories are made by local artists and a portion of all proceeds are donated to the Sacramento SPCA.
I also appreciate that though small, the store is uncluttered and well organized. The owner is friendly and happy to provide information about the pieces sold in the store.
Don’t forget to bring your reusable shopping bag back for $ 0.25 off. :)

Since discovering Rire about 6 months ago, I have done a lot less shopping at chain stores, and left my shopping needs to Rire. Why shop at big chain when you can buy from a local store, with great costumer service and a wonderful, cute atmosphere, for just about the same price?
The first time I went to Rire, it was just to browse. I assumed it would be way too expensive for me, and I only wanted to look around. I am not a huge spender when it comes to clothes– I usually won’t let myself spend excessive amounts of cash on expensive designer stuff, so I was so happy to find out that things were priced normally! I now have a cute collection of clothes and jewelry from Rire, and they are definitely my favorite things to wear– the rest of my closet is now neglected. There are so many great things about this place. The owner is usually there and she is so great and helpful, often giving her opinion to help me decide between a few things. The inside of the store is so cute that I want to stay in there forever. They also stock some great products, like local art, and Krochet Kids, which helps to empower people in poverty. Also, their clothes are amazing, and there’s a lot of variety considering the size of the store.
Make sure to add them on Instagram to see when there are new products! The owner will even put things on hold for you if you request it!

Easily my new favorite place to shop at.
So many cute accessories and clothes — all reasonably priced.
Indie chic décor.
The owner, Josie, is a sweetheart and super helpful!
A lot of «omg I love this!» moments at Rire. Seriously, check this place out!

Super cute boutique and amazing accessories defiantly a great place to shop and get Xmas gifts

Rire, I almost can’t stop myself from stopping by every time I drive down Folsom Blvd. Rire is located in the East Sacramento Mercantile, home to several cute little boutiques. My coworker and I stumbled upon Rire while driving home one day. We met Josie, who is one of the owners. She has a great personality and wonderful customer service.
Rire’s collection is fantastic. Very cute and trendy apparel and accessories, how could you go wrong? I have purchased several dresses here that are my absolute favorite. Scarves, rings, necklaces, sweaters, hats, I could go on and on. Did I mention Rire’s prices are just as great as their items?! Everything is extremely reasonable and good quality. There are always things on the clearance rack as well.
They just opened their second store in Downtown Sacramento off of J Street. I highly recommend going to either boutique, their stuff rocks and the people are just down right spectacular.

This store is definitely one of my favorites! Not only are the clothes/​accessories reasonably priced and fashionable, but Josie is great! Very down to earth and always helpful. She provides great customer service. I never walk out of her store empty handed.
Ladies, if you need a dress for an upcoming occasion, I suggest RIRE! You will not be disappointed :)